Project Overview
Panin Super Bonanza 2013 A grand prize draw gala event held at the Ballroom, Ritz-Carlton Pacific Place, Jakarta. Tagline: “Win Big, Live Bigger with Panin Super Bonanza.” An exclusive customer appreciation ceremony celebrating loyal Panin Bank clients through a prestigious lucky draw program.
Objective
To express gratitude and appreciation to Panin Bank’s valued customers through an exciting prize draw program. The event aimed to strengthen customer loyalty, reward long-term banking relationships, and create a memorable brand experience in a luxurious setting that reflects the bank’s premium positioning.
Our Services
* Grand gala event planning and production
* Luxury venue management at Ritz-Carlton ballroom
* Prize draw system and mechanics coordination
* Guest invitation and RSVP management
* Stage design, lighting, and audiovisual production
* Create and execute program ideas
* Event branding and collateral design
* Photography and videography coverage
Results
The event successfully executed a premium customer appreciation experience with high attendance from invited Panin Bank customers. It strengthened customer relationships and brand loyalty while generating positive brand sentiment and word-of-mouth. The seamless prize distribution to lucky winners enhanced Panin Bank’s image as a customer-centric institution and created memorable moments that reinforced the “Live Bigger” brand promise.